A keen interest in storytelling and a passion for working with different clients are important parts of succeeding in public relations, and Abdul Wahid Sathar is well on his way with his mindset and dedication.
A graduate of Centennial College’s Public Relations Graduate Certificate program, Abdul’s unique experience from Sri Lanka and a learning mindset for the Canadian public relations landscape have been valued during his time at K&P!
Get to know Abdul through our traditional welcoming questionnaire:
What do you love the most about PR?
There are so many reasons why I love what I do and why I will continue to be a PR professional. One element that excites me every day is its nature to constantly evolve. PR is no longer limited to drafting press releases or pitching news to media. We are helping people tell stories to move others to action. We also get to work with people from various backgrounds: imagine working with a world-renowned sports personality one day and a scientist making the world a safer place the next. That’s exciting!
Tell us about the moment you decided you wanted to be in PR?
I was introduced to PR by a close friend, Althaf, who eventually became my manager for years. I had completed an assignment for the United Nations Volunteer Program back home in Sri Lanka when Althaf spoke to me about opportunities in the industry and made me an offer I didn’t want to refuse.
What has been your proudest career moment to date?
The proudest moment in my PR life was when my team won the platinum best-in-show award at the SABRE APAC awards in 2017 for a campaign we had done. I look forward to recreating similar great moments in the future!
What are you looking forward to in your new role at K&P?
I’m looking forward to expanding what I learned at Centennial College’s Public Relations and Corporate Communications Graduate Certificate program. As newcomer to this country, I want to know more about the local media landscape and learn as many local insights as possible.
I also am looking forward to working closely with everyone here at K&P. The team here has been super helpful and kind.
What are three things you cannot live without?
Being away from home, I’ve come to realize how much I miss my family. Every day I think about heading back to meet them. So my family comes first, followed by my phone and the internet.
What’s the last book you read?
The Muslims are Coming by Arun Kundani. I got this book a couple of years ago, but never got the chance to read it. I managed to finish it just before starting the internship.
Where would your dream trip take you?
I’ve got a long travel bucket list. But I’ve got a couple of places on the top of that list: Leh Ladakh in India and Machu Picchu in Peru.